The Program will provide courses on the international marketing and promotion of fruit, using the interactive multimedia system, enabling access to information by the rural business community, as well as small and medium sized entrepreneurs in the fruit sector.

     The IBRAF, supported by its Service Center, will design, structure and produce interactive multimedia programs (PMI). These programs will enable users to follow the course based on a PC, without needing an instructor, by means of appropriate exercises that add to the programmed instructions, and the level achieved at the completion of each of the subjects making up the course can be assessed.